Extending the benefits of GS1 Databar bar codes to the multiple retailer
One of the major issues for many supermarkets is how relatively high gross profits and customer-attracting qualitities of fresh food counters can be translated into equally positive net profitability for those departments.
In the attached white paper, Peter Williams, Marketing and Development Director at Avery Berkel, examines how GS1's Databar can become a fundamental tool in increasing the profitability of fresh food counters, rather than a technology or standard which simply increases a retailer's costs.
For further information about GS1 Databar and any of the points raised in the attached White Paper contact Peter Williams on