Manage Customer Loyalty Directly on Your Scale
A built-in customer loyalty system designed for farm shops, butchers, delis, and other independent retailers operating in EPOS or checkout modes.
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Ready for Customer Loyalty to take your business to the next level?
Reward your loyal customers with points and tailored promotions, whilst encouraging repeat visits and larger basket sizes.
Get in touch to find out moreStart rewarding your customers today
Customer Data
Manage individual customer data from registration and promotions to transactions and communications
Customer Profiler
Segment, analyse, communicate and promote to target customers.
Rewards Engine
Customers can redeem points through the website or App for a range of rewards via a slick UI facilitating full rewards management
Product Offers and Points Promotions
Offer real time and individualised customer loyalty discounts and points promotions at the scale or online
Gift Cards
Manage gift and prepaid balances on customer loyalty card
Digital Coupons
Facilitates the redemption of coupons in real time at the Xtra Scale for both loyalty and non loyalty customers
Christmas Club Management
For independent retailers who offer Christmas Club Savings and Promotions. Allow customers to regularly add to their account and the retailer to distribute before the festive shopping season.
Communications
Manage all customer communications (SMS, E-mail, App Messaging etc.) from one easy to use platform
Marketing Automation
Automated trigger-based engagement of customers with personalised communications and promotions based on their behaviour
Mobile App
IOS or Android mobile apps provide an effective way to manage programs and points
Gamification
Gamification functionality accessible through website / App where points can be redeemed to play
CO2 Calculator
Facilitates Carbon footprint calculation on a per product basis and offsetting against sustainable initiatives
Customers who are members of a loyalty program are 59% more likely to choose a brand over a competitor and 43% more likely to buy weekly
Source: McKinsey & Company Loyalty Survey, McKinsey, 2021
Avery Berkel XT scales will support all Loyalty Discount offer types
Intelligent retail solutions for farms shops, including meat counters, deli counters, produce, checkout, EPOS, and more.
Buy multiple items get one item free
Buy an item and get a fixed discount on it
Buy 3 of X, get fixed discount on each of them
Get % discount on department. (i.e. 10% off deli). Offer Code must be a Department Code
Buy X number of products from each group, get % or £/€ discount
Earn tokens on purchases and redeem a set token amount for a free or discounted item
Shop and save on purchases and redeem specified discount in next transaction
Shop and save on purchases and redeem specified discount within a predefined period
Using a mobile number instead of loyalty card as the loyalty identifier (when configured in Azpiral)
Using one or multiple gift cards for tender in a single transaction
Earning loyalty points on purchases where gift card(s) are used as tender
Reward Your Customers for Loyalty
Customer loyalty programs are operated by multiple businesses all over the world, and are used to reward customers, provide businesses with valuable customer insight, drive customer loyalty and increase revenue. Yet for many independent retailers it can be difficult to set up and manage.
That's where Avery Berkel's range of XT scales can help. Our scale technology integrates with leading loyalty scheme software enabling your business to serve and reward your customer in one seamless transaction via existing technology with minimal administrative impact on resources.
See the full XT range
Ready for Customer Loyalty to take your business to the next level?
Reward your loyal customers with points and tailored promotions, whilst encouraging repeat visits and larger basket sizes.
Get in touch to find out more